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Flux Tone building visual precision.

Project Description — Flux Tone

Project Description — Flux Tone

Alyn / Positioning our approach.

Flux Tone is a study in how visual identity can be both fluid and high controlled. The project was built around the idea precision motions where every element responds with intention.

Typography follows a strict hierarchy, but its rhythm introduces the movement, balancing clarity with energy. Color works as a function signal system, guiding focus through deliberate contrast instead of aesthetic. Shapes shift between modular softness and geometrics.

Creating a visual language that adaptable without losing structure. The layout remains consistent across breakpoints, ensuring pixel level accuracy from desktop to mobile. Micro-interactions are well restrained, designed to enhance usability rather than distract.

Team

R Kraaij, HW Herremans,

Category

Interaction Design / Installation Design

Timeline

Sep 2020 – Jan 2021

Timeline

Sep 2020 – Jan 2021

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